TRUE TO THE TRAIL.

If you only want one mountain bike then our 140mm travel Primer is the one for you. Available in either 27.5” or 29” wheel size options, the Primer is pure perfection everywhere. We have a Factory Frame & Shock, Expert, and Pro build options in both wheel sizes and a very special Öhlins spec’d 29” S model.

It could be the only mountain bike you’ll ever need. The Primer trail bike is the most versatile model in our range. With 140mm of rear travel and 150mm up front we have designed a bike that is confident and balanced, but also nimble and fun at the same time. The Primer is a bike that is equally at home on long all-day rides, laps in your local woods or multi-day adventures.

THE PRIMER 275

Assured, Balanced, Nimble, and Fun.

27.5" Wheelsize

THE PRIMER 29

Fast rolling, Balanced, Powerful, and Fun.

29" Wheelsize

THE PRIMER S

A Very Special Edition Primer.

29" Wheelsize